In August, loyal readers (hi, Mom!) will recall that I wrote about Apple's Health App and how measurement has dramatically increased the amount of running and walking I do. This month, my obsession is podcasts, which is what keeps me going on those walks and runs.
The McKinsey Quarterly once published an article titled "The Seven Habits of Highly Effective Digital Enterprises." The fundamental premise of the article is: "To stay competitive, companies need to stop experimenting with digital and commit to transforming themselves into full digital businesses." The article reported the management consulting firm's observations from studying dozens of successful firms. While the article, and research, was targeted to a broad audience, its messages are highly applicable to the graphic communications market.
PSDA's new webinar series, "Grow Your Business," kicks off with a presentation by Sima Dahl, founder of Sway Factory Inc. In her webinar, "Personal Branding: 5 Minutes a Day to Grow Your Business," Dahl will give you actionable tips and tricks to build and champion your brand using her Sway Factor™. Get to know more about Dahl and her passion for building memorable brands.
The team at Groton, Massachusetts-based manufacturer DFS often begins with this thought: Distributors are busy, and they don't want to waste time. How can we make life easier for them, and give them tools to help them succeed?
Working with the U.S. Postal Service and keeping up-to-date with new mailing pricing, laws and guidelines can feel like a necessary evil at times. For Debbie Sylvester (pictured left), VP of sales at MailSmart Logistics, it's her passion. PSDA new member MailSmart Logistics is a team of direct mail loving, postal savvy, logistics experts whose knowledge of direct mail is vast. And after attending the P2P Solutions Summit, Sylvester and her team decided to bring their mailing smarts to PSDA. She explains how she first got involved in MailSmart Logistics and the unique flavor the organization will bring to the PSDA membership.
PSDA member Regency Print Solutions rounded out the top 25 distributors in the 2016 Top Distributor's Issue of PS Magazine. The list showcases the companies with the highest fiscal year 2015 sales reported to PSDA.
Topics: Top Distributors
In March 2015, readers of Print Solutions magazine saw a cover that appeared dirty and featured intentionally horrible headlines, including "How to Develop a Campaign That Barely Works" and "Top 10 Excuses You Can Use to Reject New Ideas." To see the rebranded and redesigned PS Magazine, readers were instructed to tear the cover from the top, which unveiled the new look.