Sponsored Content: Create First and Lasting Impressions With Pocket Folders

Posted by Mardra Sikora on Jan 14, 2019 5:46:46 PM

A pocket folder is often the first tangible impression an end user will have of a company. Sure, a client or potential client may be familiar with a company name, images or logos, but when they receive a pocket folder, that’s quite similar to the solidification of a handshake. The pocket folder presents both legitimization of a company and a sensory reaction to the brand.

It’s very much like meeting a LinkedIn connection in real life. The screen images tell us their corporate experience and a picture of their face, but how does this connection change once we’ve had eye contact and a handshake? After we’ve met, I can hear their intonation in posts. I know more about their energy. It’s easier to engage.

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Topics: Sponsored Content

American Solutions for Business Awarded Contract With Premier

Posted by PSDA Headquarters on Jan 3, 2019 11:07:32 AM

Glenwood, Minn. (January 3, 2019) – American Solutions for Business (ASB) has been selected by Premier as one of the primary vendors to provide advertising and marketing services to their member facilities.

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Topics: Press Release

4 PSDA Past Presidents Inducted in Ben Franklin Society

Posted by Darin Painter on Nov 14, 2018 11:08:29 AM

Four PSDA Past Presidents were among 10 industry leaders inducted Nov. 9 in The Ben Franklin Honor Society. George Crump (PSDA President in 2009-10), Michael Fisher (2008-09), Bob O’Connell (2007-08) and Gail O’Roke (2002-03) were honored in a ceremony held at the Printing Industries of America (PIA) Fall Administrative Meetings in Grapevine, Texas.

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Topics: Leadership

Sponsored Content: Fighting Counterfeiting With Product Security Labels

Posted by Diversified Labeling Solutions on Oct 31, 2018 2:17:30 PM

Imports of counterfeit and pirated goods are worth nearly half a trillion dollars a year, or around 2.5 percent of global imports. Counterfeit and stolen products, from medication to electronics, account for a staggering market share. 

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Topics: Labels, Augmented Labels

I’m a Calendar Girl

Posted by Sarah Scudder on Oct 16, 2018 5:54:34 PM

Things were a bit different when Neil Sedaka recorded “Calendar Girl” in 1961. It was before my parents’ glory days: Woodstock, free love and Vietnam War protests. And I’m guessing at the time there were not many women doing what I do in procurement. I’m not even sure there was such thing as procurement. But I digress. Why am I a “calendar girl”? Read further.

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Topics: Leadership

Sponsored Content: Repacorp Inc. Announces New Flexible Packaging Capabilities

Posted by Pat Larson on Sep 12, 2018 10:59:19 AM

Repacorp has added flexible packaging capabilities to their portfolio of labeling products. Flexible packaging is an ideal solution for the snack food, pet, beverage, confectionery, natural/organic and nutraceutical industries. Specializing in short to medium runs, with a minimum run of 5,000 feet of material, Repacorp is producing affordable, high-quality stand-up, flat-bottom and pillow pouches, bags, bar wraps, sachets and stick packs.

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Topics: Labels, Flexible Packaging

P2P Exhibitor Spotlight: Joel Wynne, Wilmer

Posted by PSDA Headquarters on Sep 11, 2018 4:47:35 PM

In the final piece of our P2P Exhibitor Spotlight Series, we spoke to Joel Wynne, director of marketing and strategic sales for Wilmer, which will be exhibiting at the P2P Technology + Innovation Summit this October 17-19 in Indianapolis. 

Wilmer offers a wide variety of products and services customizable to distributors’ needs, shipped directly to each customer’s door. It boasts a nationwide network of manufacturing, distribution and sales representatives strategically located throughout the U.S. to provide optimum customer response. With an average tenure of 17 years, many 30 years, the entire Wilmer team is thoroughly knowledgeable, respectful and dedicated to distributors and their successes.

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Topics: P2P Technology + Innovation Summit


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