Meet the company that's applying the most modern design and tracking services to postcard mailing. Scout — a new member of PSDA — offers "all the benefits of digital channels, now for postcard marketing." The service is focused on helping you design and track each card, and delivers to its customers customized results dashboards to improve.
Topics: Member Spotlight, new member, Scout, Postcards
Meet the company that's taking direct mail into the 21st century. DirectMail 2.0 — a new member of PSDA — is a marketing program designed to track the effectiveness of direct mail campaigns through multi-channel marketing with Google. The company offers mail tracking, call tracking and Google follow-up ads to any campaign.
Topics: Member Spotlight, new member, direct mail, tracking
