Covering technology in our industry is challenging but fun — writers and editors who cover distributors and manufacturers try to nail down details of software providers and their systems, but it’s akin to throwing darts at dozens of constantly moving targets.
To keep that metaphor going, we could have loaded up on darts last month — more writer resources, more research, more demos, etc. — as PS Magazine prepared a special section on technology options available to distributors. We knew the section would be timely because so much is changing and advancing with e-commerce systems, operations management platforms, campaign management tools and other technology that benefits distributors and their clients.